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Pigskin sim's first-week revenues jump 16 percent over Madden NFL 10 despite selling half a million fewer copies; digital revenues continue climbing.

However, Madden NFL 10 sold 1.9 million copies in its first week on shelves, a total that EA called "discouraging" at the time. Putting the numbers together, Madden NFL 12 sold 26 percent fewer copies than Madden NFL 10, but it brought in nearly 16 percent more in revenues.